There are many aspects of a car that automakers put a lot of thought into. For instance, it's clear that a lot of time, money, and other resources have been poured into the development of electric ...

You did so well at our quiz on the hidden stuff in sports logos that it's time to try another one. This time, we're getting away from the sports world and attempting to blow your mind with some hidden ...

Similar logos can turn up for several reasons, and some are so similar they make us do a double take. Originality is normally a key goal in logo design. When a brand's trying to stand out and make ...

Posts from this topic will be added to your daily email digest and your homepage feed. is a senior reporter covering technology, gaming, and more. He joined The Verge in 2019 after nearly two years at ...

Logos are everywhere — on smartphones, cars, clothing, and almost everything else made by a company with an identity. Logos help with quick identification and mean something to a brand. They tell a ...

Whether you’re launching a new company or looking to refresh an existing one, your logo serves as the foundation of your brand identity. It’s often the first thing people see and the image that sticks ...

In the fast-paced landscape of marketing, the concept of a brand extends far beyond the visual appeal of logos and names. As founder and chief marketing officer of a content, SEO and inbound agency, I ...

When was the last time you jumped on a bandwagon and followed a graphic design trend? Let's face it, we all do it. I've seen designers who follow trends intentionally, those who do so by accident and ...

In this world, branding is important. Just think of all the company logos we’ve had seared into our consciousness since childhood. There’s a good bet many of us understood what the McDonald’s arches ...

It’s a classic move in the fashion playbook when trying to signal a new direction or herald a new designer. But are shifting sensibilities leading more brands to reconsider the humble serif? By Aileen ...

Opinions expressed by Entrepreneur contributors are their own. Mention the terms ‘brand’ or ‘branding’; most non-marketers will think of iconic logos. Brands like Coca-Cola or Apple may come to mind, ...

Without any other context, you can perhaps ID dozens if not more logos of carmakers, retail chains and consumer goods. But how many watch brands can you recognize based on an abstract symbol alone?