Add Yahoo as a preferred source to see more of our stories on Google. Matt Rife plays a lawyer in an E.l.f. Cosmetics commercial. (E.l.f. Cosmetics via Instagram) Beauty company E.l.f. Cosmetics ...

A new ad from e.l.f. Cosmetics goes to court to make the case against overpriced beauty products. But its premise leaves at least one key item off the docket: the budget cosmetics brand’s own recent ...

A recent e.l.f. Cosmetics ad featuring Matt Rife has sparked controversy online due to the comedian’s contentious past. In the beauty brand’s new commercial, Rife and drag queen Heidi N Closet star as ...

Cardi B clapped back at a fan for commenting about her daughter Kulture. Recently, her haircare brand, Grow Good Beauty, released photos from their Fall campaign. They featured the rapper’s daughter, ...

McCarthy tells PEOPLE that she sees the new ad spot as a "love letter" to the Latinx community Melissa McCarthy stars as "Melisa" in e.l.f. Cosmetics' Super Bowl commercial She tells PEOPLE that the ...

The above button links to Coinbase. Yahoo Finance is not a broker-dealer or investment adviser and does not offer securities or cryptocurrencies for sale or facilitate trading. Coinbase pays us for ...