Google won’t rank what it can’t confidently identify. See how business names and primary categories determine local search eligibility.

Google Maps is one of the most valuable digital marketing tools available to your business, particularly if you’re using the Google Local Pack. The Google Local Pack displays top-ranked business ...

Local justifications are bonus textual snippets Google can use to enhance your listings in their local pack, local finder, and Maps results. Not all listings in a given set of results will feature ...

Google is set to implement significant changes to its Local Services ads, a move that could have widespread implications for millions of small businesses in the U.S. and across the world. The ads are ...

Google has created a program to let businesses create or update listings on its Google Local index, the latest enhancement the Mountain View, California, vendor has made to one of its most popular ...

Google has updated its local ranking documentation and Tips to improve your local ranking on Google page. The new wording is shorter and has fewer details than the older version. A lot of the page was ...

Google published a research paper describing how it extracts “services offered” information from local business sites to add it to business profiles in Google Maps and Search. The algorithm describes ...

Google seems to be testing showing the local pack, Google Business Profile listings, at the top of the Google Shopping results in the Shopping tab. Normally, Google does not show local packs in the ...