Instagram is expanding shopping capabilities to Reels, its new feature for sharing short video clips, and livestreaming service IGTV, according to an announcement shared with Marketing Dive via email.

When Instagram headed into its fifth year of business, cofounder and then-chief executive officer Kevin Systrom was quoted at the time saying, “When we built it, we built it for photo-nerd hipsters in ...

Instagram this morning announced the global expansion of its Instagram Shopping service across IGTV. The product, which lets you watch a video then check out with a few taps, offers creators and ...

Instagram is pushing its in-app shopping into even more parts of its app. The company is adding shopping tools to two new features: IGTV and Reels. Shopping in IGTV is rolling out around the world now ...

It’s been a long week for Instagram. First, a multi-hour outage across Facebook, Instagram, and WhatsApp due to a server configuration change error on Oct. 4 ...

Four years after it was first introduced, it looks like it’s the end of the road for Instagram’s stand-alone IGTV app. On Monday, Instagram’s official blog outlined a slew of measures to “simplify” ...

Instagram is officially shutting down its IGTV standalone app, announcing that it is ending its support for its separate long-form video platform. A picture taken on October 18, 2021 in Moscow shows ...

Social media platform Instagram has announced that the platform’s IGTV and Reels section is getting support for the Instagram Shopping Service. With this, users can now watch a video and then check ...

Everyone remember’s IGTV as Instagram’s attempt to tackle the longer-form video market. However, it didn’t go how the company planned, and this is why Instagram officially discontinued the standalone ...

Instagram head Adam Mosseri recently said it was “no longer a photo-sharing app,” noting the company was prioritizing a shift into video amid significant competition from TikTok and YouTube. Today, ...

Founder and President of Ideas That Evoke, an influencer and social media agency focused on the beauty, lifestyle and luxury markets. Leveling up e-commerce strategies has been the main priority for ...