Logo design is more than a visual identifier; it’s the cornerstone of a brand’s identity. But for much of the 2010s and early 2020s, it largely felt trapped in a cul-de-sac of lifeless sans-serif ...

A few years back, more than one graphic design company was predicting that logo design would be rising continuously in importance as branding became ever more vital to the growth of a startup. In a ...

Each year, I write a report on logo trends, and I always look to the past before looking ahead. You can’t tell where something is going if you don’t know where it has been. There’s always a reason ...

That’s according to experts like Alex Center, founder of Center, a New York City-based branding and design company. “You always want to look at the category and look at your competitors and see how ...

Many band logos are hugely famous – everyone recognises The Rolling Stones' tongue and Nirvana's smiley face. They're on T-shirts, merch, and if you see them on a news story, you'll know which band ...

Adidas has a fresh new logo for its new 2026 World Cup kits. Featuring a UV print that unveils a hidden monogram, the logo-within-a-logo design is a playful twist on the brand's iconic emblem. Thanks ...

Opinions expressed by Entrepreneur contributors are their own. A few years back, more than one graphic design company was predicting that logo design would be rising continuously in importance as ...