Nearly four years after American Honda Motor Co. yanked its media planning business from advertising agency RPA, the car company is shifting gears again by returning the coveted account to its ...
When La-Z-Boy decided to use Oracle’s data management platform, it didn’t want the technology to sit around. Instead, it came up with a turbo-charged strategy to aggressively test, learn and adapt.
Rubin Postaer and Associates (RPA) was selected by D.G. Yuengling & Son as its new creative agency partner.
Santa Monica-based agency RPA has confirmed that co-founder Gerry Rubin has died at the age of 83. The agency posted a notice on its website that reads in part, “It is with deep sadness that we ...
Editor's note: An earlier version of this story incorrectly identified the advertising agency that launched Acura. LOS ANGELES -- American Honda picked incumbent RPA to remain its advertising agency ...
ATLANTA--(BUSINESS WIRE)--William Mills Agency, the largest independent public relations and marketing firm specializing in the financial industry, has been selected by Shastic for public relations ...
The Defense Logistics Agency has finished a robotic process automation proof of concept that’s the first of its kind in government, allowing unattended bots to operate around the clock. RPA is ...
The Defense Logistics Agency has saved more than 200,000 labor-hours with the 82 robotic process automation (RPA) bots it has launched in the past year, its CIO says. The agency provides more than $42 ...
The process of making good advertising is a complex one that requires equal parts business acumen, applied creativity, risk-taking, and trust. Of the client-agency relationship, all involved believe ...