Gina Baker is an experienced content strategist, SEO enthusiast, editor, and writer focused on empowering and educating agents and brokers. Before joining HousingWire, she was the site lead at The ...

Content marketing helps build brand awareness, allows leading real estate agents to establish their authority within the sector, and generates leads. Real estate agents depend on powerful marketing ...

Whether you’re showcasing a new listing, promoting your services, or sharing details of an open house, real estate marketing calendar templates can make your life much easier. These tools help you ...

Nine warning signs can help agents identify when their real estate business is drifting and take corrective action before losses mount.

Follow these insights and actionable tips for leveraging PR to enhance the reputation and visibility of your real estate brands. Public relations helps real estate agents establish customer ...

Social media marketing has become one of the most valuable tools in the modern real estate agent’s tool kit. Just ask the 39% of active agents who rank social media as the top technology for ...

Video tours and walkthroughs have become an essential marketing tool for real estate agents and homeowners looking to sell their properties. A video allows potential buyers to virtually tour a home or ...