Fujifilm asked which lenses it should make next – these 3 were your top picks

After 70,000 votes, we now know which of Fujifilm's 14 lens concepts are fan favorites ...
Digital Camera World

The curious tale of how Fujifilm Instax cameras survived a brutal patent war to become an instant success selling over 100 million cameras!

To understand the phenomenal success of Fujifilm’s Instax instant cameras we have to look at the intertwined histories of ...
Digital Camera World

Medium format cameras just got more tempting with $229 off this Fujifilm GFX deal

There’s something rather special about stepping into the world of medium format, and right now that step has become just that ...
No Film School on MSN

Fujifilm debuts 3 new 4K broadcast zoom lenses ahead of NAB 2026

Color us excited for NAB 2026 and the huge amount of film and video gear set to be debuted and showcased in Las Vegas this ...